Live Nation bets on high-tech reusable cups to combat was...

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Live Nation bets on high-tech reusable cups to combat waste – TechCrunch
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Live Nation bets on high-tech reusable cups to combat waste – TechCrunch

Picture the aftermath of a festival: A sea of fans departs, leaving behind any number of empty water bottles, disposable cups, wrist bands, lost IDs and maybe even some used-up whipped cream chargers.

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